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Conquest Retargeting®

DealerX Conquest Retargeting platform is the answer to Google Adwords increasing costs and diminishing returns. First, we buy the “Anonymous IDs” and vehicle browsing data of the shoppers who have visited your competitors’ websites. Next, we target these IDs with display and video ads of your inventory matched to what they browsed while on your competitor’s website in real-time across thousands of websites, Facebook, Instagram and SnapChat on their PC, Tablet or Mobile Device.

What kind of results are dealers getting from Conquest Retargeting®?

Did you know the marketing dollars spent by your competitors can be used to your advantage? And, that the more money they spend, the better it is for your dealership?

How? Automotive vertical websites and portals spend hundreds of thousands, even millions of dollars per year driving shoppers to their sites through organic and paid initiatives like TV, Radio, Direct Mail and eMail Blasts where these visitors leave behind digital fingerprints.

These fingerprints are collected by third party “data provider/aggregators” from vendors who are “plugged-in” to automotive vertical websites. These data providers/aggregators sell the valuable anonymous, customer browsing data as in-market “segments” for just pennies on the dollar which often end up in the hands of your competitors to target against.

DealerX buys these In-market shoppers from data providers, then scores and refines the segments to be leveraged exclusively for our clients.

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