Know When Local Shoppers Or Customers In Your CRM Start Their Path To

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Activate for sales alerts your Dealership when the customers in your CRM start shopping across Automotive centric portals – NOT JUST YOUR OWN DEALERSHIP WEBSITE.*
Notifications when customers in your CRM and local conquest shoppers on & offline behavior indicate they have started their path to purchase, service or are looking to trade in their vehicle.

*Any website where an advertisement, or ad placement is sold.

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Engage Your Customers & Conquest Shoppers

Know when your customers have started their path to purchase with alerts as they start browsing across relevant content (Well Known Automotive Portals). You can even have your BDC alerted when customers arrive on your website, browsing your inventory anonymously or have walked into a competitor’s physical showroom*. Giving your dealership the ability to turn your web presence into an interactive virtual showroom.

*Not all features are available in California, Virginia (or anywhere prohibited by law). In California, Virginia (or anywhere prohibited by law), DealerX encrypts the identity of each customer using SHA256 email tied to a modeled profile. This SHA256 email tied to a modeled profile can be matched against your 1st party database from a “pool” in a privacy compliant manner. DealerX does not compile or append location data to the anonymized profiles of California, Virginia (or anywhere prohibited by law) residents as location/ movement data has been deemed sensitive information under CCPA.

Details Matter

Imagine having the ability to understand your customer’s path towards buying a vehicle in a privacy complaint manner. Knowing what vehicles they’re considering or have cross-shopped. What they may be trading in and what value they may be expecting for their vehicle. Or how they’ve interacted with your brand during their journey from the ads they’ve viewed to their actual website visit and interactions. All summarized in one place in real-time, in a privacy complaint view. Forget solely relying on equity mining, mine intent and give your Dealership the ability to “craft a narrative” while understanding each customer’s path to purchase.

Additional Activate Sales Strategies

Activate for sales enables your Dealership to better understand what your customers are looking to trade-in or maybe considering to buy. Imagine the power of understanding how much your customer expects for their trade, or pay for a used vehicle. These insights coupled with understanding what vehicles are being cross-shopped can better prepare your sales team to speak to the value of the vehicle in your inventory versus others in that shoppers consideration set.
High lease penetration markets don’t need to rely solely on equity mining tools which provide only half the picture. With Activate your Dealership has the power of privacy compliant “Intent Mining”. How does Activate leverage intent to compliment equity mining? Simply onboard a list of customers whose leases are in equity and let Activate inform you in a privacy compliant manner if they’ve started shopping, the vehicles of interest and whether or not the vehicle they’re currently leasing is in equity.

DealerX is committed to privacy and the responsible use of information.

We strive to promote transparency by creating, publishing, and adhering to privacy policies across our products, services, and practices. We also continually strive to promote responsible use of personal information through the design of our products, ongoing monitoring and auditing, and information security safeguards.