ActivateTM tells you when the customers in your CRM start vehicle shopping, looking to trade-in a vehicle or have serviced with a competitor.
What if your dealership’s BDC/Sales Team could be notified when any of your customers are shopping on sites like:
Through Miles Based Incentives
Incentivizing miles based vehicle service is the “gamification” of the service lane. By providing loss leader “common services” for vehicles which have certain mile ranges not only generates more wrenches turning (R/Os) but provides a new channel of used car acquisition and both New & Used vehicle sales. We will outline strategies we’ve implemented that have had a significant impact across a number of our clients.
Do you know the % of people who buy from you every month who are repeat customers? Those that bought from you that service with you? How about those who bought with you but service elsewhere? proper database segmentation not only prioritizes your marketing initiatives but will save your dealership’s $10’s of thousands in marketing expense
We create “Native” ads that look like they are a part of the websites they are placed in. The same look and feel as KBB, CarGurus, Edmunds Autotrader & Cars.com. We then target the users we see on those sites as they are on they’re shopping while passing the behavior for each person to your CRM. The ads “look and feel” encourages people to value their trades on the dealer’s website, the same as they do so on those well known sites.