Technology
Our Technology = More Vehicles Sold & Serviced
Our data drives customer engagement across all mediums & channels.
Creating custom tailored experiences after analyzing the context and keywords of the URLs browsed, matching each consumer to the vehicles of interest in your inventory. Enabling your brand to engage seamlessly with future brand ambassadors through targeted, omni-channel communication. Removing all barriers by not focusing on anyone medium, but rather across those which matter to each of your customers.
Increase Sales and Customer Retention
Activate spots & stops defection by providing real-time notifications when your customers start their path to purchase or service. Activate creates individual holistic profiles® by appending digital identifiers to each customer in your CRM. When those identifiers are seen shopping on a portal, active on your website or their past movement data indicates they’ve serviced at a competitor’s location, your BDC is immediately informed. Activate+ DRIP Campaigns communicate your dealership’s value proposition to those customers across all mediums.
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AI Decisioned Marketing, Attribution & Insights In One View.
RoiQ centralizes every marketing medium with industry leading full path attribution, driven by match rates often exceeding 80%. Surfacing valuable insights into what local customers have cross-shopped, are looking to trade-in and ultimately buy. Leveraging behavioral indicators not just from the vehicles in your inventory, but across many of your competitor’s websites and well known consumer facing portals like CarGurus, Cars.com, KBB, AutoTrader & more.
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